MM 332:
Electronic Design
and Layout
Lecture/ Logos
Logos 1
Logos 2
Stationery
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iAsiaWorks is an internet company. The warm color scheme
is restricted to black and two colors. The graphical ornament
and the circlular graphics hint at classic Asian style. Notice
how the designer has dealt with the contact information. Nowadays,
more contact information is considered essential with email
and web sites being an important part of everyone's identity.
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Acrobat is a design firm. Black and green are the only colors
used. The shapes appear vaguely reminiscent of the 50s. The
logo uses an unusually memoreable typeface. The use of tiny
graphics is funny and hints at playful thinking
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Planet Interactive is a multimedia company. The designer
has combined cool colors with simple geometric shapes. The
business card is printed on both sides and the letterhead
features information running at an angle down the right side
of the page.
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Up Marketing does consulting. This is a whimsical design
that reflects the personality of the consultant. The colors
arecool and warm. The large field of blue makes the letterhead
seem almost poster-like. The hand drawn pig seems to suggest
thjat this consultant can accomplish miracles for her clients.
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Champagne is a supper club style band. The use of the musical
clef lets the viewer know up front what the nature of there
business is. The green color features a shade and a tint.
A buff color is also used. The angularity of the design reflects
the lines of a musical bar.
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Sugaroo is a music licensing company. The stylish script
is placed against a cookie shaped brown background with a
drop shadow. This a very minimal design, but the unusual dye-cut
and bold logo make it stand out.
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